The amazing thing about online marketing or digital marketing is the tremendous  amount of
information you can gather about your leads allowing you to quickly adapt your strategy.

When you combine solid marketing ideas with technical know-how you can create an incredibly effective marketing campaign.
WebExpress is a Toronto online marketing company thats works closely with their customers to deliver a custom solution with successful results every time.

Your website should be the central hub for for your online business and
it is where most of the sales transactions will like take action.

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ONLINE ADVERTISING

It’s a sure-fire way to get instant exposure. You can have same-day visibility on the first page of search results for your products or services. It’s very targeted so you can reach a very specific audience in any geolocation you choose. You have total control over the daily spend and very detailed reporting. WebExpress can get you setup and and manage it for you on an on-going basis or teach you to manage it yourself. We can also build a variety of Landing pages for your campaigns so can achieve the best possible, lead-generating results.

EMAIL MARKETING

Email marketing is still the most effective online marketing strategy. You need a list of course and we can help you build that if you don’t have one. According to iContact – 83% of consumers will most likely spend more during in their shopping or purchases if they get good information about brands, products or services through email. Our Responsive Email Design will make all your email newsletters look great on any device which has been proven to deliver much higher response rates.

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SOCIAL MEDIA MARKETING

Referrals have always been the best kind of advertising. If you think of social media as a digital “word-of-mouth” you’ll understand why it can’t ignore be ignored even if you are only doing business-to-business. Social media generates almost double the marketing leads of trade shows, telemarketing, daily mail or PPC (Digital Insights). According a  to Social Media Benchmarking Report, Twitter is the number one B2B social platform and LinkedIn a close second. If you have good reviews and shareable content the word will spread. If you are not already engaged in Social Media for you business you’ll find that embracing it will boost your online marketing efforts and provide you with a whole new channel for receiving valuable feedback as well as an outlet for you to get the word out on anything you need to announce.

Content Marketing

Engaging content is a key component to establishing trust with potential customers. By publishing quality, authoritative content on a regular basis you will gain a reputation as an expert in your field which gradually leads to opportunities to generate sales or leads. Take the approach of helping people with their problems and you will be seen as an expert. Then they will be more likely to come to you to solve their challenges. Companies find it very difficult to keep up the demands of this strategy. We are here to help. We have access to great writers for any subject.

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